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Custom software

Custom app development for a product people open

A scoped product — phones, a web app, or both — designed and built by senior engineers.

We build custom software around a job people open and finish — not a marketing site, and not a two-week experiment unless that is what you asked for. Discovery, design, and launch sit in the same proposal. We do not ship white-label templates or a rotating bench.

If the product lives on phones, that is mobile app development — or iOS or Android when one store is enough for the first release. If you need to prove one job in weeks, that is MVP development. Public pages and enquiry forms are web development. Signed-in tools are web application development.

Delivery is remote from the Auckland studio. How we work from Auckland.

What you get

  • Scope before code

    User journeys, platforms, and milestones are agreed in a written proposal.

  • Design of the core loop

    The first screen has to explain the job. Extra settings wait.

  • Build you can keep

    Architecture that can take the next feature without a rewrite.

  • Launch support

    Store submission or production deploy, plus support terms in the statement of work.

FAQ

How long does an app take, and how is it priced?

Typical MVP delivery is 1–2 weeks after kickoff. Larger apps are scoped individually — Fantasy Cricket Hub is published as 10 weeks. After a discovery call you get scope, timeline, and investment. We do not publish packages.

Will you take this if we only need a marketing site?

No — that is web development. Custom app work is for a product people install or open as an app. A companion site can sit in the same project if it is scoped.

Need a custom app?

Book a free discovery call. We will say which platforms belong in v1 and what a scoped proposal looks like.